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Product Launch

$2,97

“Product Launch” provides a comprehensive guide to executing a successful product launch, focusing on buyer-centric planning, engaging influencers, and creating memorable events. It covers product selection, market need determination, marketing material preparation, and buzz-building strategies. The book details launch processes and post-launch tactics, including social media monitoring, data analysis, referral campaigns, and customer feedback for sustained success. Essential for anyone looking to introduce a new product effectively in the market.

Included:

  • 1 eBook (PDF).
Sale!

Introduction

You’ve probably heard stories of garage startups becoming giants in Silicon Valley and had the dream for yourself. No, you’ve definitely heard the stories. So, you know that it is a Herculean task and sometimes it takes many years. It was Roman philosopher Seneca who said luck is what happens when preparation meets opportunity. The man was right. And it was Edison who said genius is 1 percent inspiration and 99 percent perspiration. The beautiful alliterations from centuries back notwithstanding, when you have a scientist and a philosopher telling you the same thing, it is wise of you to understand that sometimes, just sometimes, when the time and place are working in your favor, all you need is to be ready with an execution plan.

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